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Alarm companies and systems integrators can now stand out from the competition and generate extreme ROI with ease with managed direct mail campaigns and automated contact tracking from Ignite Security Marketing.
The World has Changed. It’s Time To Pivot.
Due to the COVID-19 crisis, your customers are being bombarded with more email than ever before, making email marketing less effective than it used to be. Adding direct mail to your marketing mix is now more affordable and more effective than it’s ever been.
A managed direct mail campaign, powered by Ignite Security Marketing will apply the power of automation to:
- Instantly send personalized direct mail letters to lists of any size or via CRM triggers in Hubspot or Salesforce
- Track the delivery and prospect response through your own customized digital dashboard.
Ignite Security marketing takes the pain out of planning, designing, delivering and tracking direct mail campaigns OF ANY SIZE with no minimum requirement. Send one, or one million promotional mailers to your customers, targeted by zip code, city, county, household size, median income and other demographics.
Your Sales Team’s New Best Friend
Best of all, our software system will allow your sales force to track delivery of your promotional mail in real time so they can respond with a timely phone call or email. With personalized web tracking, sales teams can view website engagement as a direct result of your promotion. Here’s how it works:
- Postcard sent
- Delivery tracked
- Recipient visits the website address listed on the postcard
- Your sales team can see all website visits from that prospect as a DIRECT RESULT of the postcard.
- Your team can tailor their follow up in a timely fashion and increase sales!
Highly targeted mailing lists for Consumers, Occupants and Businesses are available for purchase, or you can provide your own via your CRM or spreadsheet. We’ll help you select your geography, your demographics or firmographics.
CRM Integration: Unleash The Power!
If your company uses Hubspot CRM or Salesforce, Ignite can integrate your direct mail campaigns so that the contact record in your CRM is updated in real time whenever a prospect visits your website from a mailed postcard. From there, your sales team can create custom list views based on postcard engagement for easy follow up.
No CRM? No problem.
Anyone on your team can login to our software system to track their direct mail and recipient engagement.
What Our Direct Mail Services Include:
- CRM integration
Through our new strategic partnerships we can offer the most competitive discounts on postage and handling you’ll find anywhere. The more mail you send, the higher your discount. We intelligently route your mail to high speed, digital commercial printers for printing, postage, bar-coding and delivery to the USPS. You get updates when your mail arrives a few days later.
How To Get Started
Easy. Contact us today at (877) 655-3779 or complete a short online form to speak to a member of our sales team. We’ll show you a customized demo of our direct mail system, and offer a plan with pricing based on your needs.
Stay tuned. Stay safe. Stay positive!
About Ignite Security Marketing
At Ignite, we are committed to our craft. That craft is to provide thoughtful, strategic and intellectual inbound marketing for our clients. The kind of marketing that delivers a WOW factor to the marketplace. In all things we do, we bring it… so that you can dominate your space in the security industry.